Category: Content Development

Content development refers to the industry of tools, practices, methodologies, and solution providers who build training content. This category discusses all aspects to building great content, reusing content, and using advanced media for training and learning applications.

The $340 Billion Corporate Learning Industry Is Poised For Disruption

Companies spend more than $340 billion on employee training and development, averaging more than $1500 per employee per year. And this massive spend, which supports a global industry with hundreds of content and technology companies, is about to be reinvented at its core. Let me explain.

From E-Learning to We-Learning to Autonomous Learning

In the ... Read more»

How The Creator Market Is Totally Disrupting Corporate Training

The Creator Market has been unleashed, eating everything in its path. TikTok’s revenue jumped to $34 Billion last year and this year (2022) it could be more than twice this number. And TikTok, as a company, doesn’t build any content at all.

This new industry, the Creator Market, is responsible for the fastest-growing companies in ... Read more»

Massive Raise by 360Learning Breaks Open Corporate Training: The Creator Economy Arrives

This week 360Learning, a fast-growing collaborative learning company, received an astounding $200 Million of investment. Only a few years ago this would have been incomprehensible, but now it makes sense. This is a company that has unlocked the Creator Economy in corporate training, and the impact could be massive. Let me try to explain.... Read more»

AI-Enabled Coaching Is Hot. And There’s Lots More To Come.

It may sound odd, but the coaching market has caught fire. I’ve talked with coaching providers for more than 20 years and I always considered this a cottage industry. Lots of ex-CEOs and psychologists retire, go into business coaching, so companies hire them. And HR managers tend to hire who they know, who they like, ... Read more»

skills of the future, skills

The Skills Of The Future Are Now Clear: And Despite What You Think, They’re Not Technical

This week IBM launched a significant study which looks at the real skills business leaders need over the next three years, and the results will surprise you.

The research, which included surveys across 50 countries (5800 executives), found that approximately 120 Million professionals need to be reskilled to deal with AI and new digital business ... Read more»

EdCast Acquires Leapest. Changing The LXP Game with Content, Marketplace, and LMS Features

EdCast, one of the leading providers of Learning Experience Platforms, just announced the acquisition of Leapest, a fast-growing provider of learning marketplace content and technology with 1,600 enterprise customers and over 5,000 courses. This has the potential to change the game in the LXP market.

Learning Experience Platforms have become one of the hottest ... Read more»

VR Enters Corporate Learning With A Vengeance: And The Results Are Amazing

As an experienced technology and HR analyst, I’m always a little skeptical about new tools. In the case of Virtual Reality (VR), I played around with the cardboard VR from the New York Times, but never really thought it was ready for prime time. 

Wow, was I wrong.

About a year ago I went ... Read more»

EdCast Expands The LXP Market With Focus On Global Upskilling

As I’ve described in several articles over the last few weeks, the Learning Experience Platform (LXP) market is growing rapidly.  This market is now over $200M in size, growing at over 100% per year, and vendors like Degreed, EdCast, Fuse, CornerstoneOnDemand, SkillSoft, Valamis, and others are jumping in.

In this article I’d like ... Read more»

My Day at Tesla: What I Learned

It isn’t every day that an industry analyst gets to go behind the scenes of an iconic and controversial company, but this week I had that chance. Invited by the HR and corporate learning team, I spent a day at Tesla.  I went for the plant tour, wandered around the corporate offices, and spent a ... Read more»

The Use of MOOCs and Online Education is Exploding: Here’s Why

The folks at Class Central just released their data on the growth of online courses (MOOCs) in 2015 and the data is amazing. More than 35 million people enrolled in online courses this year, doubling the enrollments from 2014.  (That’s equal to one out of five working professionals in the US!)

Today there are more ... Read more»

Workday Introduces Learning: A Fresh Approach To The LMS Market

A shoe just dropped in the talent management marketplace. Workday introduced Workday Learning, the company’s new solution for learning management (LMS), career development, video content sharing, and video management. (Workday Learning is scheduled to be generally available in second half of 2016, with early availability starting this year.)

This is a significant announcement for several ... Read more»

Yikes. Training spending up 9.5%, highest increase in 3+ years! A renaissance.

Wow.  After more than three years of decline in spending, corporate training budgets just jumped up 9.5% last year.  (Just released, 2012 Bersin & Associates Corporate Learning Factbook®).  Good news for corporate HR teams and business leaders in general.

This is a huge increase, bringing the average spending per employee to over $800, or ... Read more»

BersinBasics Pioneers a New Way to Learn the Fundamentals of Talent Management

We all know that talent management is a hot topic in business today.  SAP’s acquisition of SuccessFactors for $3.4 billion demonstrates how important this market is to businesses around the world.

But ultimately it isn’t software that drives business results: it’s the practices of talent management that matters.  Our research shows that companies which ... Read more»

From E-Learning to We-Learning – Lessons Learned

We have been conducting a series of workshops around the country on best-practices in corporate social learning, and the results have been really overwhelming. As I’ve discussed with many of you, we really are in the middle of a revolution in corporate training, as we all learn to adapt the concepts of formal training toward ... Read more»

IMPACT 2011: Live Streaming – Mark your Calendar

Next week we launch IMPACT 2011: The Business of Talent®, our fourth annual research conference.

For those of you who follow our blogs and our research, the conference is sold out. But if you would like the excitement of attending the conference virtually, our marketing team has put together a wonderful opportunity for you ... Read more»